Alan See Chief Marketing Officer Alan See CMO Temps.

Alan See knows social media.  In fact, Social Media Marketing Magazine currently ranks him as the 3rd most followed CMO on Twitter.  Even more than that, he has a strong grasp of how to use platforms and tools like Twitter, Linkedin, TweetDeck and many others to bring his strategic marketing plans to life.

LinkedIn considers Alan one of it's earliest members making him a true social media pioneer.  He is also an AT&T alum and guest blogger.

Alan describes social media as an extension of word of mouth.  He says that social media gives the power to everyone to have a voice, whether they use it or not.  Yet, even if we have a voice, it is most important today to listen to what customers are saying.

Trust is a key factor in any customer relationship.  Alan shared a great formula that he uses which states that Trust = (Rapport X Credibility) / Risk.  He communicates that rapport and builds credibility in his blogging.  Doing this on a consistent, regular basis reduces risk for customers where he is interacting.

You will gain a lot as you read the posts from Alan.  He has been blogging for many years and he knows the importance of communicating value in his content.  You owe it to yourself and your career to regularly read what Alan See writes about and communicates.  Consider his work required reading for today’s socially savvy professional.

 

You can also read some other content from Alan here:

http://www.customerthink.com/user/alan_see http://www.alansee.com/ http://www.smmmagazine.com/exclusives/top-cmos-on-twitter/  

Read the Latest

Content Type

WORKFORCE COLLABORATION

Are You Annoying People on Twitter?

05/06/13 blog
WORKFORCE COLLABORATION

Stop Being A Social Media Sledge Hammer

04/22/13 blog
WORKFORCE COLLABORATION

4 Reasons To Know Who’s Looking at You

04/08/13 blog
MOBILE BUSINESS TECHNOLOGY

Making a Difference as the Somewhat Machiavellian CMO

01/25/13 blog
WORKFORCE COLLABORATION

3 Tips For Avoiding The “Rational Ignorance” Of Social Media

01/07/13 blog
WORKFORCE COLLABORATION

Perception Is Reality – Seeing The World Through Your Customers’ Eyes

10/22/12 blog

Delivering a Differentiated Customer Experience Through a Highly-Trained Workforce

08/20/12 blog

8 Steps to a Successful Cross-Training Program

06/18/12 blog
WORKFORCE COLLABORATION

6 Keys to Building a Culture of Learning

06/01/12 blog
WORKFORCE COLLABORATION

Are you Mentoring the Next in Line?

05/25/12 blog
WORKFORCE COLLABORATION

If the Customer is Not “Engaged” has Marketing Failed?

04/13/12 blog
WORKFORCE COLLABORATION

How to Build an Organization that is Agile, Adaptable, and Creative

03/23/12 infographic