When you think of great combinations or partnerships which ones come to mind?

- How about the Cronut?  A half croissant, half doughnut.

- For sports fans, is it when your favorite team lands the best player in the game?

- In pop culture, is it the pairing of a socialite and a famous entertainer?

Starting September 17th we are introducing a new technology relationship with SAP

To give you an insider’s view, I had the chance to chat with Saurabh Chandratre, Director of Product Marketing at AT&T, to discuss the new relationship and what it means for customers.

Question – Why do our customers care?

Answer – With this strategic agreement we are bringing industry leading solutions to customers of all sizes. Organizations can benefit from the full range of mobility solutions that a combined AT&T and SAP have to offer, including enterprise mobility management solutions and an existing library of pre-packaged mobile business applications.

Question – How will this new agreement help organizations better launch mobile applications?

Answer- Leveraging the SAP® Mobile Platform, a mobile application development platform, AT&T customers can securely develop, launch, distribute and manage mobile apps, content and devices that seamlessly integrate with existing infrastructures, including both SAP as well as non-SAP back-end systems. Organizations can leverage the full range of mobility solutions that a combined AT&T and SAP have to offer including mobile enterprise management solutions and an existing library of pre-packaged mobile business applications.

Question – Which business segments will this impact?

Answer – This agreement with SAP will provide a positive impact for organizations across the board who want to have assistance with the design and development of custom mobile applications.

AT&T has built more than 100 custom applications for organizations in all different industries – retail, manufacturing, government, education and more – through AT&T’s Mobile Application Development practice. This strategic agreement will only help enhance the customer experience and we are excited about the opportunity that we are bringing to the industry.

To find out the details take a look at the official press release. And do me a favor, let me know, what’s your favorite combination?