In this episode of CUBED, I visit Barb at Clapp Communications, a boutique public relations agency. Barb is having trouble communicating with a team split between two offices, one in Baltimore and the other in Charlotte, with employees constantly traveling all over the map to meet each other and to meet with clients. Does this situation sound familiar? These days, offices are much more decentralized and connecting everyone on your team regularly and reliably can be difficult.

Enter web conferencing, which can integrate audio, web, and video conferencing into a single solution that can help to bring your team together and help you work more efficiently when everyone can’t be in the same place at the same time. With low per-minute costs and deep integration with Outlook, web conferencing provides conference tools no matter what platforms and devices your business uses, whether its PC, Mac, Android, iPhone, iPad or Android.

But it’s more than just a Skype alternative—a good web conferencing tool brings in tons of features like whiteboarding, shared presentations, and file sharing to make a virtual meeting just as productive and useful as a real world one. Plus, if some colleagues or clients can’t make it to the meeting, the whole thing can be recorded and shared via email! How great is that?

Check out how Clapp benefited from adding AT&T Connect to their small biz tool belt:

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Mario Armstrong, Digital Lifestyle Expert, is an Emmy Award winning, tech commentator for the TODAY show, CNN, HLN and Fuse. An entrepreneur by nature, Mario made his passion his career by quitting his day job and founding Mario Armstrong Media. Follow Mario at @MarioArmstrong. AT&T has sponsored this blog post.