Enterprise Mobile Strategies

Enterprise Mobile Strategies often is thought of in terms of processes that need to be implemented. However, Maribel Lopez, of Lopez Research in San Francisco, sees a different way to help businesses identify the processes that can benefit from mobile. This particularly applies to, but is not limited to, how CRM is implemented on mobile devices. Watch this video as Terry Brock, Editor-in-Chief for AT&T’s Networking Exchange Blog interviews Maribel Lopez on this important concept. Discover what you need to know to mobilize the different components necessary in today’s mobile enterprise.


Maribel Lopez CEO Lopez Research About Maribel