On Independence Day, consider lessons from the past

As we near the 4th of July, it’s a good time to take a moment and assess technology trends and the role of IT in empowering greater independence.

One area of similarity between the aspirations of today’s businesses and our colonial past is the value generated by improved communications.

At the time of the American Revolution, the British approach to decision-making forced them to communicate significant events back to London—a long and single-threaded process and an example of a command-and-control decision-making approach.

The colonists, on the other hand, published their ideas in fliers and brochures. These were shared with people throughout the colonies, and readers reached their own conclusions. Riders and spies carried documents between the colonies daily. The fledgling United States postal system enabled revolutionary leaders to quickly connect with people living across large areas, because the communications were distributed and executed in parallel. This helped Americans develop a shared understanding and a sense of community.

In other words, a communications revolution made the Revolutionary War possible.

Independence and innovation

Today, just as those fliers helped unite the colonies, tools targeting analytics and collaboration are enabling increasingly broad information sharing and a common understanding of market trends, customer demands, and other factors. Information flow fuels the 21st-century economy, and this deeper understanding of what is happening (or is likely to happen) helps you differentiate yourself in the marketplace and respond faster to events. With this type of advantage, you can influence others’ demands and expectations, and capitalize on your market position.

Answers are rarely developed in isolation. Teams and solutions are growing exponentially more complex, encompassing suppliers, partners, contractors, and employees. The dynamics of business requires an increasingly fluid approach, cross-pollinating ideas among globally diverse members. Collaboration and communications are central to the function of these teams, and your IT team is responsible for seeing that these capabilities are in place and can be used to their fullest.

In other words, technology supports a modern communications revolution that helps make it possible for you to transform the way you do business.

So while you’re celebrating the founding of our country, pause a moment and think about what your organization needs to liberate the creativity and opportunities that exist, and how IT can help lead the charge.

Charlie Bess IT Consultant Sponsored Post About Charlie