Preparing for the future of business

  • Real-time tracking technology helps maximize visibility in supply chains, allowing customers to globally monitor precious cargo like never before.

  • Secure mobility and BYOD solutions are changing the way people work, in the office and on the go.

  • IoT technology is in the beginning stages of transforming how we live and work.

When I attend industry events around the world, I’m always amazed to see how technology keeps changing and improving. Smartphones are barely a decade old, but can you imagine life without them? Connecting phones to the Internet is old hat at this point; now the industry is focused on connecting everything else.

When I talk to CIOs, analysts, and the media, four key trends are emerging in 2015:

The Internet of Things (IoT) is everywhere. Companies, including AT&T, are connecting all types of things – from cars to clothes to giant cranes and tractors. And there is huge potential for IoT in businesses of all sizes. Connected equipment, connected employees, and fleet management are just the beginnings of a more efficient world.

For example, we highlighted our work with AT&T Cargo View with FlightSafe® in Barcelona at 2015 Mobile World Congress. The real-time solution helps companies track the location, temperature, and stability of their shipments in transit, giving businesses control and visibility of their supply chains. For example, Monsanto is an agriculture company that supports farmers around the world. They’ve been using AT&T Cargo View to monitor any changing conditions that may affect its agriculture products while their trucks are en route.

The second key trend is making business mobile. The mobility revolution that swept consumers the last 10 years is now taking hold for businesses. Companies want solutions that work anytime, anywhere, and on any device. They want to give employees more options without jeopardizing security, which is why Bring Your Own Device (BYOD) solutions are growing in popularity.

The third trend is virtualization. No new business starts out by building a data center. But businesses want secure solutions that can grow and help them get the most out of their cloud services. Services such as AT&T NetBond provide a secure on-ramp to a variety of leading cloud companies, like Amazon Web Services (AWS), HP, Microsoft Azure, IBM, and Salesforce, that business customers can access through their Virtual Private Networks (VPNs). Employees’ mobile devices can also access the cloud of their choice securely with VPN technology. That’s a win-win.

The final key trend is security. Businesses are rightfully concerned about protecting their data and systems. Security is the foundation of everything we do at AT&T. It’s integrated into our network and is a critical component of the services we provide to customers. We go to great lengths to make sure our customers feel safe, whether they’re a casual cell phone user on vacation or a global company working across continents. CIOs told us they need security across their network, mobile and cloud assets – and we’re providing it for them.

As I look ahead to the rest of the year, I anticipate a sea of change in how business gets done. Businesses need to be mobile and connected if they want to stay competitive, and we’re in a unique position to help them. Companies don’t want to be communications experts; they want to focus on growing their business. That’s why they come to us.  Technology has forever changed how our customers operate, and we’re helping them lead the way into the future.


Steve McGaw Chief Marketing Officer AT&T Business Solutions About Steve